New! Market insights

Marketing strategies vary drastically across industries, so knowing whether your performance stems from market conditions, seasonal demand, or your own experimentation can make or break your strategy.

Introducing market insights: a brand new way for businesses to understand the health of key call insights, spot anomalies, and receive custom, actionable steps to take advantage of strengths and improve weak spots. 

How it works
We anonymize and aggregate over 130 million data points per day from 225,000 businesses using CallRail to deliver real insights – without compromising your secret sauce.

Available insights

• Learn how your answer rate, first-time caller volume, and average call duration compare to your industry, plus recommendations for how to improve call volume and quality.
• If you qualify your leads in CallRail (that little green "thumbs-up" button), you can assess the health of your qualified lead rate.

• See your top 5 lead sources and understand which channels are most popular for your industry. Discover uncharted territory or form a smarter competitive strategy in crowded channels.

Explore your market insights in your CallRail account now >

Tell us what you think! We'd love your feedback on what other insights would be helpful in determining the direction of your marketing strategy. Drop your feedback in the comments below, or submit it directly in the app on the market insights page.

This feature is built using anonymized and aggregated data – we never share individually identifying data directly with any entity. You may choose to opt out at any time directly in the app on the market insights page. Learn more about market insights here.