New integration with Amazon Ads reveals ROI down to the household

Never before have you been able to bring irrefutable proof that your Amazon Ads are driving new business—until now.

Step aside, impressions. The real proof has arrived.
With CallRails' new integration to Amazon Ads, you'll be able to attribute actual inbound calls, texts, and form submissions to the exact households that saw your Amazon ads.

Plus, all your call, text, and form data becomes available in your Amazon Ads account, with real-time reporting on lead performance at the campaign, creative, audience, and geography level so you can easily tweak ads in-flight for your highest-intent audiences.

How it works

  1. Amazon Ads serves your display, video, or streaming TV ad to a consumer.
  2. Someone later calls one of your CallRail tracking numbers.
  3. CallRail sends that call to Amazon Ads along with their phone number.
  4. Amazon matches that phone number back to the customer or household that saw your ad, crediting the call to the ad as a conversion.

Ready to be the first to get household-level conversion data?
Learn more about the integration here and connect today to get started! 

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